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BoosterTrends Newsletter

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March, 2004
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Dear
Booster........ |
Send
Dear Booster
your letters, comments and concerns.
We will publish one each month and share
Dear Booster
answers with other clubs around the
country.
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Do
you have something you would like to
submit for the upcoming Dear Booster
column? Send it to Dear
Booster now.
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Updates |
State
Association inquiries are now being
accepted.
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Online
Coordinator Registration now active
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Fundraising
Conference Dates Now Being Set
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We
Want To Know |
We
want to hear what you think about this
enewsletter.
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you know of a booster worker who deserves
to be recognized? |
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Club
Fact |
| Building
Blocks for Success
How
many times have you heard the phrase "success
is built from a solid foundation"?
If
your club is not including the most fundamental
business principals you are probably experiencing
a constant roller coaster of success.
Make
sure that your club includes the following
and you will reduce the learning curve experienced
from year to year.
1.
Have a transition plan.
2. Conduct annual planning meetings.
3. Insure outgoing leaders are still around
to be mentors.
4. Invite pro-active comments, suggestions
and pointers from all supporters.
5. Be clear in your mission and vision.
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Quick
Online Links |
Command
Central
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Online
Chat
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Fundraising
Corner
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Vendor
Showcase
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Club
Membership
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Vendor
Membership
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Check
out past issues of Booster Trends
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Dear
Readers,
For those of you who are just receiving
Booster Trends for the first time -
Welcome! You join a growing list of
fellow booster associates from around
the country.
We encourage you to keep your letters,
emails, comments and questions coming.
Staying in touch with your needs is
our key focus. As we work to help provide
a support system for booster clubs we
thank you for allowing us the ability
to play a part in helping you and your
club succeed. Together, we are making
positive progress that counts!
Now, on to this month's issue.
in this issue. . .
• Executive Directors Column
• How to Set Goals - continued from
February
• Become a Club Coordinator
• New NBCA Vendors
• Building a Successful Booster Club
- continuation series
• Vendor of the Month
• Do-It Yourself Fundraiser
• Dear Booster
• Seeking National Helpers
• Monthly Booster Club Survey |
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THE EXECUTIVE DIRECTORS COLUMN |
Trouble
On The Horizon
If
you are fortunate to be one of the
decreasing number of booster clubs
whose district or program is NOT
facing a shortage of funding then
congratulations, because you must
be living right!
For
the remaining 99% I want to open a
dialogue that will hopefully motivate
a handful (a few thousand) of you
to join with us in helping to make
a difference in the continued success
of extra-curricular programs.
Each
week we receive dozens of emails from
coaches, administrators and parents
who share of the troubles their music,
sports and extra-curricular programs
are facing. The tone is always the
same. Help!
We
have heard horror stories ranging
from school districts who have made
the decisions to eliminate all sports
and music programs throughout their
district to school administrators
requiring kids to seek financial donations
as a form of establishing their classroom
grades. The shortfall in funding isn't
going to get any better anytime soon
so we each need to realize that if
we want the trend to turn in our favor
that we need to take a more active
role in helping to provide alternative
solutions.
One
of the first steps that must be taken
is that booster clubs must position
themselves so that the school board,
school administration and the community
see them as a solution provider and
not just a group of disorganized,
complaining parents.
Our
purpose must become crystal clear
- "to insure the continuation
of the extra-curricular program"
and we must organize ourselves
in such a manner that we can be called
upon to provide positive comment,
support and solution to helping offset
needs.
American's
like to rally behind a good cause.
They understand the value that extra-curricular
programs provide and the life building
skills that are learned from participation.
When passion meets organized commitment
the unachievable becomes nothing more
than a minor obstacle.
So
how are we going to make a difference?
One step at at time. By letting your
coach, school administrators and school
board members know that you are ready,
willing and able to help them overcome
issues you have set in place the first
of many steps that will help turn
the tide.
Identify
areas where your group can provide
offsetting services. Let's say you
know that the district is spending
$20,000 a year to provide transportation.
Contact one of the larger dealers
in your area that carries vans. Ask
if they would be willing to donate
the use of vans to transport your
team to out of town games and tournaments.
Or lets say that the school district
is paying $300 a night after each
game to clean the stadium. Your group
provides the volunteer support to
eliminate this expense. Remember it's
one bite at a time that gets the job
done.
Now
I come to the rally call. Each month
this newsletter is read by a group
of people who are no longer directly
involved with a specific booster club,
some are retired coaches and administrators
and some are just passionate supporters
of local extra-curricular programs.
In all this small portion of our readership,
a number totaling in the thousands
has the power to help make a difference
within their communities. I would
like to invite each of you to send
us an email containing your name,
city and state and a short paragraph
describing what kind of extra-curricular
program you use to play an active
role in. We will then help to create
a bridge between local clubs in your
areas who willingly seek your guidance
and support.
Working
together with an organized focus we
can create an environment of hope
and prosperity.
I
wish each of you the best of success.
Happy Boostering!

Steve M. Beden
Executive Director
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| HOW
TO SET GOALS - cont. |
"Review your goals twice every
day in order to be focused on achieving
them."
Review
your top immediate-term goals daily.
Reviewing them first thing in the
morning and last thing at night is
really effective for keeping the one-pointed
focus that is so important for success.
Also, review your complete list weekly.
Establish a regular time for your
weekly review session. Pick a day
that gives you the freedom to continually
commit time for this purpose. Block
it off in your calendar as a critical,
unchangeable appointment.
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| BECOME
A CLUB COORDINATOR |
Why become a Club Coordinator?
Because
Club Coordinators receive opportunities
throughout the year to attend specialized
booster training clinics, gain direct
support from industry experts, receive
special program notices and have access
to an unlimited amount of club building
resources. Resources that will make
your job of supporting your booster
club or team much easier and much
more enjoyable.
The
best part about being a Club Coordinator
is not just the wealth of support
and resources you will receive it
is the ability to gain personal recognition
from your peers. Club Coordinators
become eligible to earn regional and
national awards, attend conferences
and to earn commissions for helping
bring solutions to your group.
If
you would like to become a registered
Club Coordinator email
us your name, current position,
club or group name, city, state and
contact number today!
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NEW VENDORS |
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We would like to welcome the following
companies to the National Booster
Club Association and want to encourage
you to patronize each of them. Their
products and services are top notch.
HAZER
CORPORATION/SPORTS COOLER
Ever
thought about having a cooler for
drinks and lunch in the shape of a
football, basketball, soccer ball,
hockey puck or racing tire? Well now
you can. These coolers are well made
and great for fundraising. Not only
that, they are fun to carry and look
“cool”. Give them a peek
at www.sportscooler.com
or call them at 336-456-7464.
SIGNATURE
SYSTEMS, LLC
Need
a new fence in the outfield or behind
the goalpost? Signature Systems has
portable fencing panels, chain link
fence caps, windscreens, rolled fencing
and other athletic fencing products.
Take a look at their website (www.signaturefencing.com)
or call them at 212-953-1116. Make
sure to let them know you read about
them in Booster Trends.
CARD
EMPORIUM/IMC
When
you go to a game, do you like to have
your mascot painted on your cheek,
or get a noisemaker to rattle or blow
when your team scores? How about an
LED light flashing your team’s
name? This company can supply all
of these and much more to you. Their
website is www.sportbeads.com.
BALLQUBE,
INC.
Your
tem, after 30 years, has won the baseball
championship. You want to give the
members of the team baseballs with
this imprinted – but what do
you put the ball in? Contact Ballqube
and they can help you! They have display
boxes of all sizes. These boxes are
a great way to keep your memories
sage. Contact Ballqube at www.sportsqube.com.
U.S.
RECYCLING
If
your booster club wants a fundraiser
that also helps save the environment,
this is a good one. You place boxes
in various companies for their empty
inkjet and toner cartridges. U.S.
Recycling pay for the postage to have
them sent back to them and they give
you 100% of the proceeds from the
sale of these cartridges. This can
be done year round and with little
effort on the part of the booster
club. Check them out at www.usrecycleink.com.
FUNDRAISING.COM
Your
booster club is in a dilemma, they
need to make some quick cash. Fundraising.com
has 35 or more profitable products
to do just that. They will be happy
to help you with your fundraising
needs and explain to you how to best
use all of their products. Contact
them at www.fundraising.com.
CARTRIDGE
FUNDRAISING.COM
Did
you now that every inkjet or laser
cartridge that is put in a landfill
takes 1000 years to biodegrade? Did
you know you could save 3 quarts of
oil if you have the cartridge remanufactured?
These are just a couple of the facts
you can use for recycling cartridges
as a fundraiser. See if you can get
a large company or law firm in your
area to help you recycle!! The website
is www.cartridgefundraising.com.
We
are excited to have each of these
tremendous company's onboard and look
forward to the opportunity of helping
you become involved in the tremendous
products and services each provides.
We
encourage you to visit each of them
on BoosterWorld
and check out the opportunities they
provide to support your organizations.
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| JUBILATION
CHEESECAKE |
Our Beginnings
Tammy
Craddock, a former schoolteacher and
stay-at-home mom, began her
cheesecake career as a home-based
baker in Columbus, Mississippi in
1983.
Having been raised on an Illinois
farm, she was not only familiar with
home baking, but had also developed
a special skill for it. While raising
her two children in Columbus, she
began baking breads and desserts for
her friends and then also began to
sell them. As the demand overwhelmed
her individual ability, a faithful
friend encouraged her to seek the
advice of Mississippi State University's
Food and Fiber Center. After careful
consideration of her offerings, Tammy
narrowed her focus to the product
on which she could best capitalize…
cheesecake. Today, her repertoire
includes over 50 flavors in a variety
of sizes and slicing options. Having
moved from her home kitchen into a
production plant in 1989, every cheesecake
is still made like it was in her kitchen…
by hand. The mixers and ovens are
bigger, but Tammy has never allowed
for mass production to prevent her
from continuing to provide the home-made
flavor and appearance for which her
cheesecakes have always been known.
Even after all those years, Tammy
continues to manage her business into
the 21st century with the same enthusiasm
she had in her home's kitchen in 1983.
Why Our Name Is Jubilations

With
a dessert as good as our cheesecakes
are, we had to have a name that is
festive, one that describes how people
feel when dessert arrives at the table,
and the first luscious bite creates
sounds like "MMM…"
and "Wow". But our name
describes much more than just good
cheesecake. Jubilations
describes how we feel about life in
general, and how our business fits
into it. At Jubilations we believe
that life itself is a special occasion,
and that we should celebrate each
day as a gift from God, about which
we should be jubilant. At work, we
strive for Jubilations to be a fun
place. In fact, we have nicknamed
our plant The Fun Factory. We try
to make our decisions in a family
context, just like our mothers did,
trying to always do what is right
with employees, customers, vendors,
and other associates. Though we take
our business seriously, we aren't
serious all the time, because that
would take the fun out of it. We think
Jubilations is the perfect name.
Why
Fund-Raising?
Jubilations
doesn't do business everywhere. For
example, we choose not to sell to
grocery store chains or to other large
retailers. Being big has never been
one of our goals. Our goals have more
to do with being unique and special,
as indicated by our name. In fact,
we don't think that big companies
can duplicate what we offer.
So
why fund-raising? We look at it like
this: If someone wanted to sell a
product to raise money, they would
want to use a product that is superior
to what can be bought in retail stores,
and they would want it to be priced
so that people buying the product
would consider it a fair price, given
the fact that money is being raised.
So, at Jubilations we decided that
selling to fund-raisers was a good
fit for us, because organizations
could sell our cheesecakes and not
have to worry about whether as good
a cheesecake would be available to
their supporters in retail stores.
They aren't, which means that if your
organization chooses to sell our cheesecakes
year after year, your supporters will
begin to anticipate your fund-raiser
because of the uniqueness of the product.
Remember Girl Scout cookies 20 years
ago? Your organization can build that
kind of annual expectation with Jubilations
Cheesecakes.
Helping
others raise money is a great fit
for Jubilations. Most of the fund-raisers
we are a part of have noble causes
that serve others. We get a great
deal of satisfaction knowing that
we may be helping organizations serve
others. Can you see another reason
why our name is Jubilations?
If you’d like to know more about
our fund-raising program, please visit
us at http://fundraising.jubilations.com
or call us at 1-800-530-7808. Just
ask for Tammy!
THE
ULTIMATE FUN
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| BUILDING
A SUCCESSFUL BOOSTER CLUB |
This month we cover topics #5
and #6
Behind
every successfully funded athletic
program, there is usually an
active and thriving booster
club helping to pave the way.
Without a properly running support
branch, athletic departments
and alumni would be forced to
constantly operate and support
under a dark cloud of uncertainty,
debt and cutbacks.
Booster
clubs are an essential part
of not only the fundraising
process, but also the community
process. The effectiveness and
efficiency of an enthusiastic
booster club can provide an
excellent vehicle for community
involvement and a perfect way
to offset the rising costs afflicting
athletic departments across
the country.
However,
having an effective booster
club is much more than monthly
meetings and money drives. It
is about teamwork, responsibility,
accountability and awareness.
Here
are 15 of the most common mistakes
(listed randomly) made by booster
clubs across the nation. Each
month we will provide expanded
topic and tips for two (2) of
the topics noted.
1 |
Senior
parents running the booster
club...
(Covered in January's
Issue)
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2 |
Isolating
a club...
(Covered
in January's Issue)
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3 |
Conducting
consecutive and/or multiple
fundraisers...
(Covered
in February's Issue)
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4 |
Lack
of mission and vision statement...
(Covered
in February's Issue)
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5 |
A
lack of an Executive Booster
Club...
Establishing
an executive booster club
to help oversee each independent
club like football, band
and cheerleading will help
to increase parent participation,
control conflict, help to
establish a stronger voice
for gathering support and
to provide a self serving
system for resolving issues.
In addition, the establishment
of an executive club will
help encourage all parents
to become involved, regardless
of whether or not their
son or daughter are involved
in a given activity or program.
Tip:
If your school already
has multiple booster clubs
contact your schools administration
and arrange for a time
where you can meet to
share the plan of developing
a “main” or
“executive”
booster club to expand
the parent involvement
at the school. Contact
each president or leader
of each club and ask them
to meet with you and the
other club leaders for
the purpose of helping
to position the booster
clubs where all can benefit.
Getting a school administrator
to help promote the idea
will expedite the building
process.
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6 |
Gaining
tax exempt 501(c)3 status...
Estimates
show that less than 12%
of booster clubs have taken
the steps to register and
become tax exempt organizations,
thus giving them and their
organization the ability
to legally promote and to
gain donor contributions
with a tax benefit.
Tip:
Although filing for 501(c)3
status is lengthy the
benefit is worth the effort.
If your group does not
have a fulltime-permanent
board of directors we
suggest that you consider
the use of a Donor Advised
Account which is a much
easier way to build a
new organization. You
operate under an existing
501(c)3 and have all the
rights that it has without
the expense and overhead
or legal paperwork. When
your club is ready you
can then roll the funds
to your own independent
501(c)3.
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7 |
Accounting
policies and procedures... |
8 |
Keeping
in contact with friends,
alumni and business supporters... |
9 |
Overstepping
boundaries... |
10 |
Understanding
the booster clubs job... |
11 |
Keeping
the club compliant with
state and federal guidelines... |
12 |
Staying
in-tune with district policies... |
13 |
Establishing
a working relationship with
school administrators and
coaches... |
14 |
Lack
of policies and procedures... |
15 |
Outlining
job descriptions and areas
of responsibility... |
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VENDOR OF THE MONTH |
Our Vendor of the Month is BOBBLE
HEAD HEROS

About
two years ago, Landon Wade,
his father and his uncle were
approached about making a bobble
head doll for a promotional
item. A coach in the local area
saw it and made the suggestion
that maybe this would be good
fundraiser for schools in the
area. Since Mr. Wade and his
family had been active in school
sports, both while in high school
and afterwards, this idea took
hold and before long they had
a proto-type.
When
I asked Mr. Wade which one was
his favorite, he said all of
them. “Since they all
are custom designed, each one
is different, so picking a favorite
is impossible,” was his
reply.
When
I heard the words “custom
designed,” I asked him
what he meant. “Each doll
is designed together with the
representatives of the schools,”
Mr. Wade replied. It takes about
90-120 days from the first email
to delivery of the product.
After looking at his pictures,
I see what he means.

When
you are given a price of the
Bobble Head Heroes, it includes
shipping and the artwork. There
are some areas where shipping
might have to be added, but
Mr. Wade feels about 99% have
no extra charges.
This
would be a very unique item
for your booster club to promote
in your school. This would make
a great memento for seniors
and yet just as good for grandparents
to have to remember the high
school days of their grandchild.
Give Mr. Wade a call at 937-206-8282
or go to www.bobbleheadheroes.com.
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| DO-IT
YOURSELF FUNDRAISER OF THE MONTH |
Bark in the Park
Call it what you will –
Strut Your Mutt, Jog Your Dog,
Canine Constitutional, Paws
in the Park, Wag and Walk. A
sponsored pet walk where the
walkers (and their pets) solicit
donations for how far they walk.
Or, participants pay a set fee
to enter and walk their dog.
OR, bring homeless dogs who
need walking. Remember the pooper
scoopers. This could culminate
in a pet talent show or some
other event where you solicit
additional donations. Use it
to present spay/neuter message,
or message of finding homes
for all the homeless ones. Ask
people to sponsor a homeless
dog to see how many laps (limit
of four?) he can do.
Very funny with puppies, who
have their own agenda. Or, sponsor
a dog who wants to walk his
person? You could do a cute
turn-around, with advertising
that promotes "walking
your person" and that explains
that this is good for your "person's"
health. Relays and races, booths
for snacks, kennel rentals for
dogs while people do their own
things. Remember to try to get
lots of vendors, even yard sale
table type vendors, exhibits,
dog wash and a vaccination clinic.
Have a yard sale area where
you rent spaces out-lined in
chalk. Food booths for people
and dogs. Organize an interesting
route for dogs and their owners
to walk around, with all participants
sponsored. Take a synonym of
walk and add something to it.
Re-member you can change the
verb case.
Name
ideas (some are just verbs you
can add to): Paws Forward, Canine
Cruise, Paws on the Pavement,
Outward Hound, Bassett Waddle,
Poodle Perambulation, Pooch
Patrol, Walk and Wag, Million
Mutt March, Mutt March, Samoyed
Saunter, Canine Swagger, Puppy
Parade, Hound Hike, Tramp with
Your Pet, Pace With Your Pooch,
The Puppy Path, Sidewalk of
Many Dog Poops, Labrador Lane,
Fido's Footpath.
To really increase your turnout,
name a dog "Naked"
and get a local celebrity (television
or radio personality, sports
star, public official, etc)
to "Walk Naked in the park
at a designated time."
Advertise the heck out of that.
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ONE MINUTE SHOPPER |
|
"The One Minute Shopper
has optimized its web
site for the National
Booster Club Association.
Please visit
www.tomsnbca.com and
see how easy it is to
institute this affordable
ongoing replacement product
fundraiser."

*The One Minute Shopper
delivered by FedEx or
UPS to your door,
perfect for busy lifestyles,
RV freezers, gifts and
singles.
Visit www.tomsqualitymeats.com
for family sized orders.
#1 Gourmet Meat Sample
Package
3 8 oz. Strip Steaks -
Bone In
4 4 oz. Boneless Center
Cut Pork Chops
8 4 oz. Boneless/Skinless
Chicken Breasts
8 5 oz. Chopped Beef Steaks
$69.00 Shipping included
in 38 Eastern states!
The
One Minute Shopper (“T.O.M.S.”)
is a fundraising division
of American Frozen Foods,
Inc., a company with over
40 years of experience
in the processing and
delivery of gourmet meats
and other food products
direct to the consumer.
Just imagine doing your
meat shopping every 2,
4, 6, or 8 weeks in one
minute on line or by telephone
and having it delivered
to your home within a
week.
These
gourmet meat packages
simple replace the meats
that you are already purchasing.
We are talking about delicious,
mouth-watering Sterling
Silver Beef aged to perfection
for at least 21 days.
All fish and meat products
are hand trimmed to eliminate
waste, vacuum packed and
flash frozen to preserve
freshness at 190 degrees
below zero. Nearly all
of the products are packaged
individually with the
nutritional value and
cooking instructions on
the package. You can cut
out one chop, steak, chopped
steak, hamburger patty
or a chicken breast without
defrosting the whole package.
Folks love the clear wrap.
The
price of each meat package
includes delivery, unlike
other gourmet meat companies
that sell through catalogues
where delivery is extra.
These companies have large
advertising budgets that
drive up costs…T.O.M.S.
does not. You receive
convenience, high quality,
and delivery to your home
at an affordable price.
Your
school, club or organization
can earn a continuous
income on each order and
reorder, week after week,
month after month and
even year after year through
T.O.M.S. Look us up online
at www.theonemintueshopper.com.
This fundraising program
could not be easier to
implement.
To
summarize, we have developed
three (3) sample meat
packages at $69.00 with
$7.00 of each delivered
order going to the club.
We have developed six
(6) additional packages
priced at $99.50 each
where $10.00 goes to your
Club. When parents and
teachers are convinced
of the quality, convenience
and affordability, we
have 20 packages priced
at $199.00 where $20.00
of each delivery goes
to your Club. The $199.00
price is the best deal
for everyone because the
cost of shipping and handling
per order is so much less.
Thank
you and enjoy good fundraising
sales!
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|
|
| DEAR
BOOSTER ..... |
Dear Booster,
We
are a fairly new school (8 years)
and are looking to start a booster
club. Our funding has dwindled to
a point that the school district is
looking at cutting back the sports
and music programs and as parents
we do not want to allow this to happen.
What do we need to do to get started
and form a booster club?
Mary
G.
Vandals
HS
Dear
Mary,
Your concerns with regards to cutbacks
and the possible reduction or elimination
of the extra-curricular programs in
your district is becoming a sad statistic
facing a growing number of schools
around the country. A few weeks ago
the West Contra Costa School district
in California eliminated high school
athletics and middle school music
programs. This is just one example
of many such happenings going on around
the country so you are to be commended
for taking the initiative to step
up and help organize the parents into
a booster group, the first step to
helping provide opportunities to change
this trend.
Forming
a booster club is a fairly simple
process. Forming a booster club that
will produce ongoing results year
after year requires a bit more work
and just like starting any business
the matter in which you go about building
that success is largely determined
by the experience or lack of from
the group that will come together
and form the club.
The
association is ready to assist your
group in building a successful organization.
The first step that we ask you take
is to complete an online questionnaire
form that will help our staff better
assist guiding you in forming the
club, gaining parent support and then
conducting activities that will build
a solid foundation. You can find the
form located on BoosterWorld or by
visiting the following link: http://www.boosterclubs.org/club_questionnaire.shtml
You
can submit the form and will receive
a comprehensive report that will assist
you in taking the correct steps based
on your clubs status, needs, goals
and current situation. From there
you will have direct contacts that
will assist you as you continue building
and expanding your club.
Send us your Dear Booster.... article
and we will select one each month
to share with the readers of Booster
Trends. To submit your email send
to: dearbooster@boosterclubs.org.
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1999 - 2011 North American Booster Club Association All Rights Reserved |
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